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COMMENTARY
Tide Pod Challenge
(Mike Allen)

You know, I didn’t like having to do chores when I was young, but I never really considered turning them into a dangerous game. The “Tide Pod Challenge” is a real thing that, when described, sounds like a fake thing. People are biting into, and sometimes cooking with, Tide pods.

The CBS News video embedded below notes the product’s danger when consumed, saying, “At least 10 deaths have been linked to ingesting the pods. Two were toddlers. Eight were seniors with dementia.”

I watch television shows that feature funny and often over-the-top commentary on dumb fads — Itchy and Scratchy from the Simpsons, or anything South Park comes to mind — and this would fit right in as a storyline on those shows.

The great thing about the times we live in, or perhaps the scary thing, is that the Tide Pod Challenge will probably be gone in about two weeks, and people will have moved on to some other dumb thing. Hopefully that thing is less, um, poisonous.

— Mike Allen


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